November 15, 2018
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food business owner standing with crossed arms with employee in background preparing coffee

If you’re thinking of starting a sandwich shop business, one of the most important things you need to do is find the right location for it. Of course, the quality of your product matters, but how will people know that your sandwiches are the best in town if you can’t get them to visit your space in the first place? Here are tips for finding the best spot for your food business:

1. Follow your competition

You’ve probably heard that when starting a business, you need to avoid looking your competition in the eye. But that’s not always a wise move. The simple fact is that locating your food business next to your biggest competitor can do wonders for you. First of all, you get a share of the foot traffic your competitor enjoys. Secondly, you get to benefit from all their marketing efforts.

2. Think about the cost

Before renting a space, the first consideration should be whether or not you can afford it. You don’t want to take up a space that consumes the biggest chunk of your revenue. It’s also important that your clients afford the space. If the parking is too expensive, for instance, you may struggle to attract clients.

3. Prioritize convenience

The location of your business needs to be convenient for you. Keep in mind that you’ll be working there every day for years. If the space doesn’t work for you, you need to find one that does. Think about your customers too. You want to make sure that they can easily find you and don’t need to hassle too much to find parking.

The place you locate your food business plays a huge role in whether it becomes successful or not. By considering competition, cost, and convenience, you can find the best spot.

Terohan Nula

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